Tours, Activities & Experiences (Day Tours)
Booking systems, distribution and connectivity support for Australian day tour and experience operators.
Tour and activity operators are at the centre of how visitors experience a destination, but too often, the systems behind the scenes make selling, distributing and scaling harder than it needs to be. We work with tour, activity and experience operators to simplify booking technology, strengthen distribution, and ensure their systems support how guests discover, book and show up today.
From small owner-operators to multi-product businesses, we help you choose, implement and optimise booking systems that fit your business model, pricing strategy and growth goals - not someone else’s.
This support is designed for Australian day tour, activity and experience operators who want their booking systems and distribution to work as hard as they do.
You’re likely a good fit if you:
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Operate day tours, activities or experiences (fixed departures, private tours, or both)
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Sell tickets directly online and/or through Online Travel Agents such as Viator, GetYourGuide or Klook (or are wanting to)
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Are growing, scaling, or feeling the strain of manual processes and disconnected systems
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Want independent guidance to choose the right booking system, not just the most popular one
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Need help implementing and deploying a system so it actually reflects how your tours run
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Are preparing for, or already working with, inbound operators and need your products, rates and systems trade-ready
Whether you’re upgrading from spreadsheets, switching systems, or tightening up distribution and connectivity, this support is built to help day tour businesses operate more efficiently and sell with confidence.
How we help tour & activity operators
Booking System Selection
Choosing a booking system is a business decision, not a software decision. We provide independent, platform-agnostic advice to help you identify the booking system that best fits your products, pricing model, operational complexity and growth plans , without being locked into vendor recommendations.
Before you click below, did you know we have a Booking System Resources Hub which gives you access to many free resources to help you on your way.
→ Visit the Booking System Resources Hub (UPDATE LINK)
Booking System Implementation
A system is only as good as how it’s set up. We support the full implementation process, including product structure, pricing, availability, and operational workflows, so your booking system works properly from day one and scales with your business. We offer structured implementation support across three packages, depending on your business size, complexity and growth plans. Systems we implement for include Rezdy, Fareharbor, Bokun and Rezgo.
→ Explore implementation packages
OTA Setup, Loading & Mapping
We help you get listed and connected correctly across key Online Travel Agents such as Viator and GetYourGuide. This includes product setup, rate and availability structures, and ensuring your booking system and OTA channels are mapped accurately.
Inbound Contracting (Limited Availability)
For a small number of operators each year, we provide hands-on support with inbound contracting. This includes preparing trade-ready products and rates, aligning systems with inbound requirements, and supporting commercial conversations. This service is limited to four small operators per year to ensure depth, focus and outcomes.
→ Apply for a spot
Why Bookable Tourism
Tour and activity operators work with Bookable Tourism because we bring both sides of the table, hands-on experience working within tourism businesses and first-hand experience working inside booking system platforms.
Both Meredith and Lauren have worked in tour operations as well as for booking system providers. That means we understand not only how booking systems are built, but how they’re used day-to-day in real tour businesses, including where things often become manual, clunky or time-consuming. This allows us to bridge the gap between what the technology promises and what actually works in practice.
We’re independent and platform-agnostic. Our role isn’t to sell software, but to help you choose, set up and connect systems in ways that suit your products, pricing and capacity, and make life easier behind the scenes. We focus on getting the foundations right first, then improving connectivity so your booking system, OTAs and trade partners work together with less double-handling and fewer workarounds.
We also use modern systems with built-in automation and native AI tools where they genuinely help, reducing manual admin, keeping availability and rates in sync, and freeing up time you’d rather spend on your guests or growing the business. For small tour operators, this means systems that quietly do their job in the background, without adding complexity or extra learning curves.
Most importantly, we help small tour and activity businesses compete effectively. By combining best-fit systems, clean connectivity and practical automation, we help ensure your products are easier to find, easier to book, and positioned to reach a wider audience, whether that’s through direct bookings, OTAs or inbound partners.
“When your booking system, OTAs and operations are properly connected, you spend less time fixing issues and more time delivering great experiences.”
- Lauren McLean, Consultant, Bookable Tourism